News Summary
UCLA’s football coach, DeShaun Foster, is limiting media access in preparation for the upcoming season to enhance team performance after recent challenges. The Bruins, having only a 5-7 record last season, are focusing on gameplay over media interactions. The decision reflects a commitment to improve following a decade of underwhelming performances, particularly as they transition to the Big Ten conference with a tougher schedule. The arrival of new quarterback Nico Iamaleava and facility improvements are part of Foster’s strategy to elevate the program’s competitiveness.
Los Angeles – UCLA’s football coach, DeShaun Foster, is implementing strict media restrictions ahead of the 2025 season as the program seeks to improve its performance after recent struggles. The Bruins, who have competed in only two bowl games since 2018, finished last season with a record of 5-7, marking Foster’s debut season as head coach.
In an effort to refocus the team on its goals, Foster is significantly limiting media access to Bruins practices and player interviews for the upcoming season. He argues that allowing reporters to film practices could provide opposing teams with a strategic advantage, while media interviews could lead to distractions that hinder the players’ concentration on winning.
Foster has indicated that he believes the best way to market the team is through their performance on the field rather than through media interactions. This decision comes at a challenging time for the UCLA football program, which has not achieved a double-digit win season since 2014 and has been ranked in the top 25 only once in the past decade. In the previous seasons, however, the Bruins showed some promise, posting three consecutive winning seasons between 2021 and 2023.
With the transition to the Big Ten conference last year, UCLA now faces an even more formidable schedule in 2025. Notable games include matchups against top-ranked teams such as No. 2 Penn State and No. 3 Ohio State. The Bruins’ season opener is set against Utah on August 30 at the Rose Bowl. This game is particularly significant as the Bruins lost to the Utes 14-7 in their last encounter two years ago, although they did secure a victory against Utah in Pasadena in 2022 with a score of 42-32.
This season, expectations are high with the recruitment of new quarterback Nico Iamaleava, who transferred from Tennessee after a standout season that included a College Football Playoff appearance. Additionally, Foster is committed to improving the team’s facilities, which includes renovations to the weight room and locker room, as well as the installation of new grass on Spaulding Field. This new grass field is anticipated to be ready by the end of September, albeit with some delays in the installation process.
Overall, Foster’s leadership marks a pivotal moment for the UCLA football program as they aim to elevate their standing and reclaim the competitiveness of the team. While the approach towards media restrictions may be viewed with a range of opinions, the emphasis remains on creating an optimal training environment to foster better performance on the field.
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Additional Resources
- 247 Sports: DeShaun Foster Talks UCLA Football
- Wikipedia: UCLA Bruins Football
- On3: DeShaun Foster Previews UCLA’s Opener Against Utah
- Google Search: UCLA Football
- Bleacher Report: DeShaun Foster on Media Restrictions
- Encyclopedia Britannica: College Football
- USA Today: Fight Among UCLA Football Players
- Google News: UCLA Bruins
Author: STAFF HERE BEVERLY HILLS WRITER
The Beverly Hills Staff Writer represents the experienced team at HEREBeverlyHills.com, your go-to source for actionable local news and information in Beverly Hills, Los Angeles County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Rodeo Drive Concours d'Elegance, the Beverly Hills artSHOW, Concerts on Canon, and holiday celebrations throughout the city. Our coverage extends to key organizations like the Beverly Hills Chamber of Commerce and Visit Beverly Hills, plus leading businesses in luxury fashion, hospitality, and entertainment that drive the local economy. As part of the broader HERE network, including HERELosAngeles.com, HERESantaAna.com, HEREHuntingtonBeach.com, and HERECostaMesa.com, we provide comprehensive, credible insights into Southern California's dynamic landscape.
